Drifters’ member Shire Cruisers was given special recognition at Yorkshire Tourism’s White Rose Awards on 9 November, being ‘Highly Commended’ under the ‘Self-catering’ category.
The awards are the biggest tourism awards in the UK and have been recognising tourism stars for more than 25 years
Shire Cruisers was one of nearly 100 businesses – and the first ever canal boat holiday provider – to be shortlisted this year.
Sir Gary Verity, Chief Executive of Welcome to Yorkshire, said: “This year’s entries were of a particularly high standard and your success is a significant achievement. Each year we see standards across all tourism sectors rising considerably and this is what makes Yorkshire such a much visit destination.
“The judges wanted to recognise the experience, skills and dedication of one finalist in the ‘Self-catering’ category and have made a High Commended award. Congratulations to Shire Cruisers.”
The judges commented: “Shire Cruisers is a 20-person company that offers the chance to spend time exploring the region’s secret waterways. With 35 years’ experience under their belt, and 19 boats available to hire, skilled instructors ensure that guests are well prepared for their time afloat.”
Nigel Stevens, owner and operator of Shire Cruisers, added: “We are absolutely delighted to receive this award. Shire Cruisers is a small family-run business with canal boat hire bases at Sowerby Bridge and Barnoldswick. We are very proud to be able to offer visitors to Yorkshire the opportunity to explore this beautiful county by canal boat.
“This award recognises our fantastic staff, who take a huge amount of care to ensure our canal boat holiday-makers have a wonderful experience. And I’d also like to thank the Canal & River Trust and Calderdale Council who work so hard to look after the canals our customers love.”